Finance for Technical Leaders
Gain the tools and frameworks to understand financial reports, manage budgets, and align sporting decisions with economic realities.
Led by:
Daniel Martin
- January 06-15, 2026
- 100% Online, Live
- 800 CHF | Payable in installments
Our Alumni Work At
Program overview
This executive course equips Sporting Directors, Technical Directors, and senior decision-makers with the tools to understand financial data, manage budgets, and ensure sporting decisions are grounded in financial reality.
Through practical cases and faculty-led sessions, you will learn key areas such as transfer budgets, wage structures, and compliance with Financial Fair Play (FFP), while also addressing the challenges of forecasting and long-term planning in a volatile football environment.
By the end of the course, you will leave with a practical framework to integrate financial insight into recruitment, squad management, and organizational strategy—ensuring sustainable success on and off the pitch.
You will learn how to...
- Analyze club assets, revenue streams, and cost structures.
- Interpret financial statements with confidence.
- Manage transfer budgets and wage structures effectively.
- Ensure compliance with Financial Fair Play (FFP) and related regulations.
- Apply forecasting and financial planning to squad and resource management.
Who is this program for
- Technical and Sporting Directors
- Club and Federation Executives
- Recruitment and Scouting Staff
- Senior Coaching and Performance Staff
- Experienced Player Agents and Advisors
- Athletes transitioning into leadership
- Business Professionals moving into sport
This program includes
- Interactive lessons in an enjoyable set
- Guided feedback & reflection
- Visits to high-performing clubs
- Lifetime access to course materials
- Highly flexible, fits into busy schedules
- Global cohort unlocking new opportunities
- Direct access to professors
- Diploma awarded upon completion
- 10% lifetime Alumni discount
Program leader
Daniel Martin, CFO at RedBird FC
Daniel has a vast experience in his expertise at organizations like Celtic FC, Al Jazira FC, Portas Consulting, Deloitte, Etihad Airways and Saudi Arabian Football Federation. Currently, Daniel is the Chief Financial Officer and Board Member of RedBird FC which houses businesses synergistic with creating value in European football, both on and off the field. In July 2020, RedBird FC acquired control of Toulouse FC playing in Ligue 1.
Here’s everything you need to know about the program.
Get your brochure now.
Browse learning plan
Through a combination of practical frameworks, case studies, and interactive sessions, you will learn to drive early successes, and set a foundation for both immediate and long-term impact.
Key Topics:
> Role Understanding & Immediate Priorities
Quickly define your mandate, assess the environment, and establish early credibility in your new role.
> Communication & Building Relationships
Build trust and political capital across internal teams and external stakeholders from day one.
> Diagnosing the Existing Org Structure
You’ll learn to diagnose what supports performance and what gets in its way.
> Re-Shaping Org Structure for Performance
You’ll explore how to reshape staff responsibilities, build support networks around you, and lay the groundwork for a high-functioning organization.
Key Topics:
> Resilience & Mental Toughness
Lead decisively under pressure by mastering self-regulation, composure, and high-stakes decision-making.
> Organizational & Cultural Change
Drive transformation by identifying cultural gaps and leading people through change with purpose.
> Creating a High-Performance Environment
Build systems, standards, and relationships that elevate team and individual performance.
> Measuring Success & Reporting Back
Define what success looks like, track it effectively, and communicate progress with authority.
- January 06-15, 2026
- 100% Online, Live
- Lifetime access
- 800 CHF | Payable in installments
A global network of leaders
Below are some of student profiles who joined this program.
Hear from our students
Designed for high-potential, highly-motivated professionals who are ready to excel.
Part of both FOCUS MBA tracks
This executive course is offered in both the FOCUS MBA in Football Strategy and Leadership and the Executive Diploma in Sporting Directorship.
You can explore how it fits within each program here.
Join the success stories
Meet your lecturers
Your esteemed lecturers are change-makers in the football industry who are committed to
empowering you with the essential skills and knowledge.
Tatjana Haenni
Chief Sporting Director, NWSL
Bianca Rech
Director of Women’s Football, FC Bayern München
Dean Steninger
Head of Academy, Chelsea FC Women
Michelle Dorgan
fmr. Head of Marcomms, Women in Football
Jacob Naish
fmr. Head of Purpose, Right to Dream
Anna Smirnova
Monteneri Sports Law
Christina Philippou
Associate Professor in Sport Finance, Uni. of Portsmouth
Any questions?
Grow with peers. Lead with purpose. Join the professionals driving change.
- January 06-15, 2026
- 100% Online, Live
Frequently Asked Questions
Women’s Football Directorship program is designed for sporting directors, technical directors, head coaches, club executives, and professionals in football operations, scouting, and player development. It is also suitable for former players transitioning into leadership roles.
You will develop expertise in sporting strategy, recruitment, financial planning, legal frameworks, and leadership, equipping you to make strategic decisions and drive growth in women’s football.
This is a 100% online course with a curriculum covering six modules, each focusing on key aspects of women’s football management. The program combines theoretical learning, case studies, and a final group project where you analyze a real club and present your recommendations.
This is a fast-paced, professional-level program, designed to be manageable for working professionals. Expect to dedicate a 3-4 hours per week for lessons and the final project.
Yes, upon successful completion, you will receive a Professional Diploma in Women’s Football Directorship, certifying your expertise in strategic and technical leadership in women’s football.
Start your application through the application form on this page or feel free to write us at hello@focussports.education
Spaces are limited to ensure a high-quality, interactive learning experience.