Fearlessly accepting the challenge, he embraced the role of a sporting director with a vision to shape…
Building Skills for Real Impact
Get world-class education in a more flexible, more dynamic, and more affordable way that fits around a full-time job.
Learn with a network of like-minded people from clubs/associations like:
Gain the knowledge and expertise you need to succeed
Choose a subject area to start to learn.
We're changing the way of learning in sports
A new-generation learning platform in sports–for those eager to excel now, not later, and who might not have access to a high-quality program. We provide immediate tools and strategies without exclusivity.
Proven Expertise
Learn from elite professionals who have been on your path.
Impact & Leadership
Acquire strategies and skills for immediate work impact.
FLEXIBLE LEARNING
Learning as easy as Netflix–on your mobile, tablet or computer.
global Network
Expand your professional circle with key connections.
Discover Our Unique Programs
New-generation learning frameworks for football professionals, generating real impact.
FOCUS MBA
An in-depth learning, blends technical cores of modern football club management with advanced skills in leadership and management.
- 100 workshops
- 12 months, 6 hours weekly
- Taught by elite pros
- Weekly Community Meetings
- live, on-demand
- 950 Swiss Francs
MiniMBA Sporting Directorship
This is a fast-paced and cohort-based program that focuses on developing the fundamental skills for running a modern football club.
- 28 Lectures
- 6 weeks, 10 hours weekly
- Taught by elite pros
- Weekly Community Meetings
- online, self-paced
- 500 Swiss Francs
Join our mailing list
Little essays about big ideas every Wednesday and Saturday. We explain what matters in today’s football world both on and off the pitch. Stay updated our offerings.
Learning powered by proven expertise
Our world-class faculty of professionals infuse each session with next-level knowledge and insights. Their commitment ensures a transformative learning experience for you.
Les Reed
CEO, Reed Consulting
dave slemen
Founding Partner, EPP
gareth jennings
TD, UAE Pro League
jordan gardner
Consultant, TwentyFirst Group
daniel martin
CFO, RedBird FC
gareth henderby
TD, Right to Dream
NILO EFFORI
Partner, ESL Law
TOMMY WILSON
Acad. Director, Phila Union
anna edwards
Managing Partner, EPP
rodrigo picchioni
Head of Analytics, Atletico
Discover Professional Certificates
PROFESSIONAL CERTIFICATE PROGRAM
LEADERSHIP & MANAGEMENT EXCELLENCE
Unlock your leadership potential, foster high performance, and cultivate a versatile management style for greater success.
PROFESSIONAL CERTIFICATE PROGRAM
ACADEMY DIRECTORSHIP
Gain the skills to manage football academies and deliver top-notch operational efficiency while enhancing leadership, management, and communication abilities.
PROFESSIONAL CERTIFICATE PROGRAM
Scouting Leadership
Gain core skills in scouting, talent identification, analytics, finance and football business while excelling your leadership, management and communication abilities.
PROFESSIONAL CERTIFICATE PROGRAM
Data & Analytics Leadership
Enhance your expertise in data and analytics field from foundational concepts to strategic applications, while excelling your leadership, management and communication skills.
- 92% of Our Members Recommend
250+ Alumni Success Story
The testimonials highlight transformative experiences and underscore the various values of our courses, all with a strong commitment to growth and development.
Ceri Bowley
Global Head of Technical Leadership at Double Pass
“A good starting point for those curious about the role with clear pathways to progress for those who want to continue learning.”
Matt Johnson
Head of Recruitment at Portsmouth FC Women
“The network, skills and workflow insight gained on the Sporting Directors Course has allowed me to obtain a role as a Head of Recruitment for a Women’s team at Portsmouth FC.”
Gabriel Glavan
Sporting Director at Dinamo Bucharest
“Great educational program. From the organisation to the speakers, everything is of great value. The learning spectrum is wide. I would recommend this to anyone in the football business.”
Robert Sabeh
Club Development Manager at UAE Pro League
“The courses bring together accomplished instructors that impart practical knowledge and real-life situations, and a cohort full of experienced practitioners. Well worth the fee.”
FOCUS for Organizations
A learning experience designed to empower your teams.
- All Post
- FOCUS Talks
- Articles
Bundesliga's record champions, are coming off a strange season. While they did claim their 11th consecutive league…
In this episode of FOCUS Talks, Ahmet Schaefer shared the most delicate parts of the achievements that…
Frequently Asked Questions
What is FOCUS Sports Education?
FOCUS is an L&D platform in sports, sharing expertise with a mission of democratization of access to high-quality education. FOCUS programs connect you to the elite pros in sports both from on-the-pitch and off-the-pitch to advance your career.
What is FOCUS Sports Education’s goal?
FOCUS Sports Education has a mission of democratization of access to high-quality sports education. In this regard, FOCUS has centred its model strictly parallel to ‘Goal #4: Quality Education’ of the United Nations’ Sustainable Development Goals where the goal is ensuring inclusive and equitable quality education and promoting lifelong learning opportunities for all.
Is FOCUS Sports Education a non-profit organization?
FOCUS Sports Education is a private edtech company; FOCUS is revealed in an attempt to tackle overcharged prices of sports education programs with the aim of making high-quality sports education accessible to everyone. Like everyone, absolutely, we believe too that better leaders will help to grow more qualified generations. Although we are a company, we charge only very fair prices that are methodically calculated considering the different economical profiles around the world. Our prices are affordable for almost everyone, if not, we provide scholarships to 50 students every year.
What is included in FOCUS Sports Education programs?
FOCUS offers an unlimited access to a wide range of learning content based on annual membership. You will engage with your instructors with live sessions, participate in peer discussions, and enhance your knowledge with articles, podcasts, and many more supportive learning materials—all from your home or office. Every course may require different content. Please, have a look at the course’s page to see what we all offer.
How much do FOCUS Sports Education programs cost?
FOCUS membership is 950 CHF (Swiss francs). You can make your payment in 3 installments as 375 CHF/monthly. In the installment option, no discount or campaign does not apply.
What is included in FOCUS Sports Education programs?
FOCUS Sports Education programs offer a wide range of learning content. You will engage with your instructors with live sessions, participate in peer discussions, and enhance your knowledge with articles, podcasts, and many more supportive learning materials—all from your home or office. Every program may require different content. Please, have a look at the program’s page to see what we all offer.
Do you offer any scholarship?
FOCUS aims to revolutionize the sports education; thus, generating well-rounded sport professionals. We provide scholarship to who meets to our eligibility requirements. You can contact us via [email protected].
Is there any application process and do I need to pay an application fee?
Our courses are on English for now. You can easily have a look on trailers if your level is on an enough level to understand classes and supportive learning content. We definitely do not request any application fee.
Is everything completely online?
FOCUS Sports Education programs are 100% online.
More Questions?
If you have more questions, please contact us at [email protected]. We’re happy to hear from you!