Category Organizational Performance

Creating Your Opportunity and Success: AZ Alkmaar

AZ is on a long-term mission of carrying the team to a championship winner level by 2025. Marjin Beuker who served as the Director of Development and Coordinator of Talent Management of the team for around fourteen years defines their approach to the game saying, “We don’t buy success, we create it. We believe in making the difference through vision, programs, facts, knowledge, and capable staff.” Making this difference is a long-term endeavor that AZ has undertaken for quite a long time now.

The Outliers – Union Berlin

Union Berlin are a club that defies not just the odds but, at times, even logic itself. While illustrious, free-spending Hertha have floundered, their more industrious, more provincial, more modest neighbour's from the East are continually punching above their weight and enjoying a real fairytale season.

VfL Wolfsburg’s Search for Identity

A more sustainable approach to their transfer dealings would, however, ease the burden on the owners and make a future transition fully away from their present privileged position—which should ultimately be the intent of the DFL—more palatable and feasible. Thus, continuing and refining the all-in policy on player development is the logical next step for a club that has been haemorrhaging money on transfers.